Readers want to know who is behind a blog before they trust it. A new visitor who lands on your BlogSpot post from Google will often look for an About page, a way to reach you, and a privacy policy. If none of these exist, your blog looks unfinished, even when your posts are good.
This beginner's guide shows you how to create the three basic pages every Blogger (BlogSpot) blog should have: About, Contact and Privacy Policy. You will learn how to create each page, what to write on it, and how to show the pages in your menu so visitors can actually find them.
Pages vs Posts on Blogger: What Is the Difference?
Blogger gives you two kinds of content:
- Posts are your articles. They show on your homepage, in your archive and under labels, newest first.
- Pages are for information that stays the same, like "About" or "Contact". Blogger Help says pages can appear as tabs at the top of your blog or as links on the side.
Blogger Help also notes that you cannot turn an existing post into a page, and there is no limit to the number of pages one blog can have. So do not publish your About text as a normal post. Create it as a page from the start.
If you have not created your blog yet, follow our guide on how to start a free blog on Blogger first, then come back to add these pages.
Step 1: Create a New Page in Blogger
The steps are the same for all three pages:
- Sign in to Blogger.
- At the top left, select the blog you want to edit.
- In the menu on the left, click Pages.
- At the top left, click New page.
- Enter a page title and write your content.
- At the top right, click Preview to check it, then Publish.
Tip: use a short, simple title the first time you publish, such as "About", "Contact" or "Privacy Policy". Blogger builds the page address from the title, so a short title gives you a clean link like yourblog.blogspot.com/p/about.html. On a phone, you can do all of this in the browser on blogger.com; switch to desktop view if a menu is hidden.
Step 2: Write Your About Page
Your About page answers one question: why should a reader trust this blog? Keep it honest and personal. A good About page for a Nigerian or African blog usually includes:
- Who runs the blog: your name or brand name, and a short line about you.
- What the blog covers: the main topics, for example tech tips, farming, recipes or exam guides.
- Who it is for: students, small business owners, beginners in Nigeria, and so on.
- Why you are qualified or interested: your experience, training, or simply the problems you have solved yourself.
- How often you publish and a link to your Contact page.
Avoid copying another blog's About page or using a generic template full of big claims. Two or three clear paragraphs in your own words are better than a long page that says nothing.
Step 3: Create a Contact Page (and Add the Contact Form)
A Contact page tells readers and businesses how to reach you. You have two simple options, and you can use both.
Option A: A Contact page with an email address
Create a new page called "Contact" and write a short note, such as: "For questions, corrections or partnerships, email me at yourname@gmail.com." You can also link your official social media pages. Many bloggers write the email as "yourname [at] gmail [dot] com" to reduce spam, but a clear address is easier for real readers.
Option B: Blogger's built-in Contact Form gadget
Blogger has a free Contact Form gadget that lets visitors send a name, email and message without leaving your blog:
- In Blogger, click Layout.
- In your sidebar or footer section, click Add a Gadget.
- Find Contact Form in the list (it may be under "More gadgets" on some layouts) and click it.
- Give it a title such as "Contact Me" and click Save.
- Click Save again at the bottom of the Layout page.
Messages are sent to the email of the blog's administrator account, so use a Gmail you check regularly. Send yourself a test message after adding the form. The gadget sits in a sidebar or footer, which is why it helps to also have a separate Contact page that points readers to it.
Step 4: Write a Privacy Policy Page
A privacy policy explains what information your blog collects and how it is used. Even a small blog collects some data: Blogger comments, Google Analytics, and ads all involve cookies or personal details.
If you plan to use Google AdSense, this page matters. AdSense Help lists "required content" for your privacy policy. In plain terms, it should tell visitors that:
- Third-party vendors, including Google, use cookies to serve ads based on a user's earlier visits to your website or other websites.
- Google's use of advertising cookies lets it and its partners serve ads to your visitors based on their visits to your site and/or other sites on the internet.
- Users can opt out of personalised advertising by visiting Google's Ads Settings (or www.aboutads.info for some other vendors).
Google says it cannot suggest exact wording because sites and laws differ between countries. So write the policy in your own words, describe what your blog really uses (comments, contact form, analytics, ads), and add the date it was last updated. If your blog collects personal data from people in Nigeria, the Nigeria Data Protection Act 2023 may also apply, so keep the policy accurate and honest. This guide is not legal advice; for a business site, ask a professional.
A privacy policy alone will not get you approved for AdSense. Original, helpful posts matter more. Read our guide on fixing the AdSense "low value content" rejection on Blogger to see what else reviewers look for.
Step 5: Show Your Pages in the Menu
Publishing a page does not always put it in your menu. To show it:
- Click Layout.
- Find the Pages gadget (often named "Page List (Top)" or similar). If your theme does not have one, click Add a Gadget in the section you want and add Pages.
- Click Edit on the Pages gadget.
- Tick the pages you want to show (Home, About, Contact, Privacy Policy) and drag them into order.
- Click Save, then Save again at the bottom of the Layout page.
Some themes put the Pages gadget in the header, others in the footer. Many bloggers keep About and Contact at the top and place Privacy Policy in the footer. AdSense Help says clear, easy-to-use navigation is a key part of a good user experience, so check that the links work on both phone and computer.
Common Mistakes to Avoid
- Publishing pages as posts. They then show up as articles on your homepage.
- Copying a privacy policy from another site that mentions services you do not use.
- Using an email you never check. Contact Form messages go to the admin Gmail.
- Hiding the pages. If readers cannot find them in the menu or footer, they do little good.
- Leaving placeholder text like "Lorem ipsum" or "Write about yourself here".
Frequently Asked Questions
Does AdSense require About and Contact pages?
Google does not publish a fixed list of pages you must have. It does ask for specific privacy policy content and recommends clear navigation. About and Contact pages help readers trust your blog, which is why most beginners add them before applying. When you are ready, see our guide on setting up AdSense on Blogger.
Can I edit or delete a page later?
Yes. Go to Pages, click the page title to edit it, or point to the page and choose Delete. Update your privacy policy whenever you add new tools such as ads or analytics.
Can I add a menu link to another website?
Yes. In Layout, edit the Pages gadget, click Add a new item, then enter a name and the web address.
Final Thoughts
About, Contact and Privacy Policy pages take less than an hour to create, but they make your Blogger blog look complete and trustworthy. Create each one from Pages > New page, add the Contact Form gadget from Layout, write a privacy policy that matches what your blog really uses, and show the pages through the Pages gadget.
If a menu on your screen looks different from these steps, leave a comment and describe what you see. At Sam Trend Hub on GOJIST we keep beginner BlogSpot guides practical for bloggers in Nigeria and across Africa.
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